Valley Speak in the Media

– TIME, How Fluent Are You in Silicon Valley Slang?, by Katy Steinmetz & David Johnson


– Forbes, Do You Speak ‘Startup’? Learning Silicon Valley’s Language, by Liz Elfman


– Business Insider, 13 words to use that will convince anyone you’re a Silicon Valley genius, by Matt Weinberger


– Guardian US, Squaring the circle on jargon. Why do we speak in riddles at work?, by Anne Cassidy


– BBC Capital, The secret language you speak without realising it, by Lennox Morrison


– Tech in Asia, This book will make you sound like a Silicon Valley insider, by Malavika Velayanikal


– Fast Company, Do You Speak Silicon Valley?, by Sarah Kessler



– Wall Street Journal, Silicon Valley Startup Speak Gets a Dictionary, by Ben Zimmer


– San Jose Mercury News (front page!), Silicon Valley speak: Learning to talk tech, by Patrick May


– The Hollywood Reporter, Silicon Valley Glossary: 6 Slang Terms to Master if You Want to Be the Next “Decacorn” (Take That, Unicorn), by Josh Sens


– Zócalo Public Square, Silicon Valley jargon deepens California divide, by Joe Mathews

– Also appeared in: The San Diego Union Tribune, The Fresno Bee, SFGate, The Sacramento Bee, LA Progressive



– KGO 810: The Chip Franklin Show, Interview with Rochelle Kopp


– KLIV 1590: Living Better, Interview with Rochelle Kopp


–, What’s Your Valley Speak IQ?, by Rochelle Kopp and Steven Ganz

– Also appeared in: Lincoln Journal Star, Napa Valley Register


– The App Guy Podcast, Valley Speak: Deciphering the Jargon of Silicon Valley, with Paul Kemp


– Anthill Magazine, by Rochelle Kopp and Steven Ganz

Do you know this start-up slang? Here is a quick guide to Silicon Valley start-up lingo

You need to know these key terms to understand Silicon Valley start-up funding


– Eliza Gales Interviews, An Interview with Valley Speak Authors Rochelle Kopp and Steve Ganz, with Eliza Gales


– Snapmunk, ‘VALLEY SPEAK’, THE NEW SILICON VALLEY JARGON GUIDE, an interview with Steven Ganz, by Benjamin Mann


– Break into Tech Blog, Want to break into tech? Learn to talk tech first., by Jeremy Schifeling


– Leverage2Market Associates Blog, Learning the Lingo: The Secret Language of Silicon Valley Exposed, with Linda Popky